Sports Authority

A large-scale retail chain with national reach, Sports Authority is a leading name in the sporting goods industry.

As an in-house creative with the print marketing team, I have provided copy for advertisements, circulars, direct mail pieces, and special projects, such as photo shoot storylines, quarterly campaign style guides, and more.


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Chicago Cubs :30 Radio Spot

Listen up, Cubs fans! This year Sports Authority is loading the bases with all of the officially licensed MLB fan gear you’ve been looking for. From jerseys and hats to jackets and tees, they’ll get you the gear you need to root the hometown team on throughout the season. Plus, members of The League by Sports Authority earn five percent back on all purchases. To shop online or find a store near you, visit Sports Authority dot com. They’re proud to be the official sporting goods retailer of the Chicago Cubs.


In-Store Muzak Spots

The best destinations are only two wheels away, and Sports Authority has a great selection of bikes for the entire family. Whether you’re looking for mountain bikes, cruisers, hybrids or comfort bikes, you’ll find the perfect ride from brands like Trayl, Huffy and Diamondback. Plus, don’t forget accessories like water bottles, helmets and bike locks.

Pool Time
Pool time is just around the corner, and Sports Authority has all the essentials for you and your family to make a big splash. With a huge selection of swim apparel for everyone in the family, including great prices on Oxide swimwear, available exclusively at Sports Authority, you’re sure to find what you’re looking for. We also have the sandals, goggles and pool toys your family loves, so you can dive into your summer adventure in style. Don’t forget the extra sunscreen!

Summer Fun
School’s almost out, and that means the kids will be ready with free time and energy in abundance. Get them everything they need for summer sports, campouts and long days of playing outside. Sports Authority has all of their favorite brands like Nike, Under Armour and adidas, so you can get them outfitted with the basics that will last long into the fall.



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